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Marketing Insights

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A Beginner’s Guide to Market Research

Want to get to know your customers better? Here are 23 topics you should explore to uncover what they love about you, what they hate, and what they want you to do different.

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3 Secrets to Creating a Better Marketing Plan

Great marketing begins with great marketing plans. Here are three tips to jumpstart your marketing planning to ensure you see results.

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My 5 New Year’s Marketing Resolutions

Getting a jump on the New Year, marketing exec Curt Hanke shares his resolutions for the new year. With goals such as more creativity and more honesty, you may just want to put some of his resolutions on your list as well.

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3 Essential Ways to Improve Your Website

Your website is often the first impression a prospective customer has of your business. Perhaps it’s time for an upgrade? Advertising exec Curt Hanke shares three simple fixes.

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Do You Have the Discipline to Say No?

If your first instinct is to say yes to every opportunity that comes up, you may need to reconsider. Advertising exec Curt Hanke explains why saying no could be the best thing for your business.

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How to Build a Better Marketing Budget

Taking the same-old approach to your marketing budget will likely yield the same-old results. A marketing insider shares a smarter way.

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